Finchley area is located in northern London and an easy reach to Hampstead and Swiss Cottage. It is a popular area due to the availability of many stores close by, while having lovely residential streets a few steps away from the high street. The area features lovely Victorian houses, some detached houses but also 3 to 4 storeys buildings. Finchley road attracts a cosmopolitan crowd of youngster, professionals and families.
The Finchley road high street features many convenient and fashion stores as well as an O2 cinema, a shopping mall and a large Sainsbury (easily reachable from the station or by car).